Expertise
Van Westendorp
Dive deep into the consumer's psyche to decode the perfect pricing range. Using the Van Westendorp Price Sensitivity Meter, we unravel the intricate balance where value meets affordability. Discover the exact threshold where your product transitions from being perceived as a 'steal' to 'overpriced'. Harness these insights to craft pricing that resonates seamlessly with market desires and expectations.
Gabor-Granger Technique
Elevate your pricing strategy by gauging real-time reactions to various price tags. The Gabor-Granger Technique illuminates the ideal intersection where consumer willingness to pay meets your revenue aspirations. By meticulously analyzing responses to diverse price points, we empower you to pinpoint the optimal price that not only maximizes acceptance but also optimally inflates your bottom line.
Industries
Specialized Industry Focus
At Inginit, we understand that each industry has unique challenges and opportunities. With tailored strategies, our services align with the specific needs of Retail, FMCG, Technology, Entertainment, Education, Fashion, and Media sectors. Our specialized industry focus allows us to deliver actionable insights that drive measurable outcomes, ensuring your competitive edge.
FMCG
Media
Education
Retail
Entertainment
Technology
Fashion
Our approach
How we help brands derive actionable insights based on facts
From gathering raw data, cleaning, deriving key performance indicator to generating actionable insights, we can help you. We follow the below approach for any data analytics projects.
Gather the data
Analyse the data using relevant
statistical models
Prepare a report with insights
and visuals
Share reports in a format that is
desired by clients such as
PowerPoint/ PDF/ spreadsheet
Extract & clean the data
Visualize the data
Mention the research
methodology
Derive KPI
Derive actionable insights
Conclude with Key findings &
recommendations
Case Study
