top of page
brand tracking | Brand insights | Brand lift | Consumer segmentation

Brand Insights

Navigating the complexities of today's market requires not just data, but deep insights. With our specialized Brand Insights services, we transform your existing data into actionable strategies, ensuring your brand's narrative resonates powerfully at every touchpoint.

Brand Tracking Insights

Deciphering the Pulse of Your Brand

Turn your brand tracking data into actionable strategies. By analyzing metrics like awareness, consideration, and preference, we provide insights into how your initiatives influence your brand's presence in the market.

  • Dynamic Analysis: Delve deep into your brand's performance with tailored insights

  • Competitive Benchmarking Insights: Understand how your brand measures up against competitors and identify areas of opportunity.

brand funnel inginit
customer segmentation inginit.png

Consumer Segmentation Insights

Unravel the Layers of Your Audience

Transform your raw consumer data into a treasure trove of insights. By delving into behaviors, preferences, and demographics, we provide a clearer picture of your audience segments and their unique narratives.​


  • Strategic Segmentation Analysis: Discover which segments are most valuable and why.

  • Segment-specific Strategies: Craft strategies tailored to each segment's unique needs and behaviors.

Brand Lift Insights

Elevate Your Brand's Impact

Analyze the effectiveness of your campaigns through our brand lift insights. Understand how your advertising efforts shape brand perceptions and purchase intent, and identify areas for optimization.

  • Pre and Post Campaign Analysis: Assess the direct and indirect impact of your strategies.

  • Insights-driven Optimization: Adjust and refine your efforts based on deep market insights.

Brand lift inginit

Specialized Industry Focus

At Inginit, we understand that each industry has unique challenges and opportunities. With tailored strategies, our services align with the specific needs of Retail, FMCG, Technology, Entertainment, Education, Fashion, and Media sectors. Our specialized industry focus allows us to deliver actionable insights that drive measurable outcomes, ensuring your competitive edge.

FMCG | Inginit


Media | Inginit


Education | Inginit


Retail | Inginit


Entertainment | Inginit


Technology | Inginit


Fashion | Inginit


Our approach

How we help brands derive actionable insights based on facts

From gathering raw data, cleaning, deriving key performance indicator to generating actionable insights, we can help you. We follow the below approach for any data analytics projects.

Gather the data

Analyse the data using relevant
statistical models

Prepare a report with insights
and visuals

Share reports in a format that is
desired by clients such as
PowerPoint/ PDF/ spreadsheet

Extract & clean the data

Visualize the data

Mention the research

Derive KPI

Derive actionable insights

Conclude with Key findings &

Case Study
contact us.jpg
Do you have requirements?

Please fill your contact details, one of our consultant will reach out to you.

bottom of page